The Badger Herald, a University of Wisconsin Madison student newspaper, recently profiled Osoride creator Fei Ma and entrepreneur Adam Braus, who are developing a mobile app and website for ridesharing.
Osoride has since evolved into the company, Coride.
Fei envisions Coride as a 21st century solution for getting people where they want to go. A “win win” situation, she describes, in which carbon emissions are reduced via carpooling, while drivers and riders lower their travel expenses. Drivers can charge for a trip, reducing their own gas costs, while riders spend less than they would have via public transportation.
Calling upon her own travel experiences in Germany and Mexico, Fei describes the positive social and cultural exchange of carpooling, and why she wants to promote the ridesharing experience in the US.
Read more about the present and future of ridesharing here.
Coride 